Nomad is an outdoor hiking gear brand with a wide array of products. The logo and colors come from the origins of nomads.
Originating in Mongolia, nomads commonly traveled around using yurts and the nomadic lifestyle was associated with circular symbols such as the sun and the shape of the yurts they called home.
The logo and branding for Nomad are inspired by the bright blue and orange colors commonly seen in yurts and the circular design is inspired by architectural wooden crown/ring of the yurt.
